New readers don’t need a slew of #1s and they definitely don’t need Marvel’s botched Point One initiative. What they need is a “Want to read Character X? Start Here!” comic that you publish once or twice a year for $1 or less and have a display by the comic shop door. It tells you the backstory, the supporting cast, and recent developments, so you can hop in. Also, either tell me that an issue is part 3 of a 5-issue arc or at least mark the start of an arc on the cover.